Smith Mine
A Fill Dirt Business That Prices Its Own Loads
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Smith Mine is Matt Smith's excavation, fill dirt and grading business in Maiden, NC, working across Catawba and Lincoln counties. He had a 5.0 rating from 40 Google reviews and no website: his Google listing sent people to Facebook. Every load of dirt or gravel was priced over the phone, one call at a time, which meant stopping work to do the math. Deposits, balances, rain days and reminders all lived in his head and his phone.
STRATEGIC SOLUTION
We built the site around how his business actually runs. A customer picks a material, says how much and enters an address; the site measures the real driving distance from the pit and prices the load on the spot, delivery included. A calculator turns length, width and depth into yards or tons, and a service area checker answers whether he comes out to them. A $100 deposit holds the day. When Matt confirms the date he sends the balance as a pay link from his phone, or shows a QR code so the customer can pay in the yard. The customer signs on the phone when the load is down and a PDF receipt is issued automatically. Clearing, grading, concrete and demo come in as requests, and Matt types a price to generate the pay link. Behind it all is his own dashboard: today and tomorrow's run sheet with a 5-day forecast, jobs, a calendar with days off, a quote log, customers, money, prices, a website editor, team and settings. He can take a job from a phone call, send a job to a driver, and move a whole rain day at once, with everyone on it who has an email told automatically. Day-before reminders, balance reminders, abandoned deposit alerts, review requests, quote follow-ups and a Monday digest run on their own. He edits his own words, services, FAQ, photos and town pages from his phone, with the last 30 saves kept so any change can be put back.
WHAT WE BUILT IT WITH
MISSION RESULTS
Creo Classical Academy
A K-12 School Site The Office Runs Without Us
PROJECT PREVIEW
OPERATIONAL CHALLENGE
A private K-12 classical school in the middle of an administrative changeover. Admissions, tour bookings, fee payments and applications all had to keep running while the people managing them changed. The office needed to update the site themselves, without a developer, without a CMS subscription, and without any way to break the public site by accident.
STRATEGIC SOLUTION
We built the public site, two password-protected portals, and an admin panel the staff actually run. There is no database and no CMS. Every page's content lives as JSON in the repo, and the admin panel writes it back through a locked-down GitHub proxy that only accepts changes to content and image folders, never to code or configuration. A save becomes a commit, the commit triggers a rebuild, and the rebuild publishes. Because every edit is a commit, the school's full edit history is its backup and any bad change can be rolled back. Portal content is read live rather than baked in, so family and faculty announcements appear the moment they are saved.
WHAT WE BUILT IT WITH
MISSION RESULTS
"He stepped in and quite literally saved us during a significant administrative shift within our organization. He has the quickest turn-around on projects and response to inquiries of anyone we have ever worked with. And his design work? Beautiful."
Bar-B-Q King
A Fifty-Five Year Old Pit House, Online
PROJECT PREVIEW
OPERATIONAL CHALLENGE
A Lincolnton institution since 1971 with 1,900+ Google reviews and regular regional press, but nothing online that matched the reputation. Catering enquiries and the menu were the two things people came looking for, and both were hard to reach.
STRATEGIC SOLUTION
Built from scratch around the two jobs the site actually has: show the food and take catering enquiries. The story is told with the family and the pit rather than stock photography, the menu is one tap from anywhere, and the whole thing is built to open instantly on a phone in the parking lot.
WHAT WE BUILT IT WITH
MISSION RESULTS
Visual Transformation Hub
"Jesse is truly the best — sharp, dependable, and a pleasure to work with. He built BBQ King's website and knocked it out of the park. We're thankful to have him as a partner for whatever tech comes next."
Frankies Slice Shop
A Cork Slice Shop With Drone Delivery One Tap Away
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Frankie's sells New York style pizza by the slice from Marina Market in Cork, Ireland, and delivers by drone through Manna. People looking them up want four things fast: the menu and prices, the hours, how to find the stall, and how to order. The shop also has its own merch and needed somewhere to sell it.
STRATEGIC SOLUTION
The Manna order button, hours, address and directions all sit on the first screen, with the full menu and prices one tap away. Their Google rating is on the page with a link to leave a review. The merch store is built in: shoppers browse tees, hoodies and hats priced in euro, add them to a cart and check out on the site, and each order is printed on demand and shipped to Ireland, the UK or the US. The story of the real Frankie, who left for America in the early 1900s, gets its own About page.
WHAT WE BUILT IT WITH
MISSION RESULTS
Atlantic Flagpole
Contract Front-End Work on a High-Traffic Store
PROJECT PREVIEW
OPERATIONAL CHALLENGE
A high-traffic storefront on a legacy platform that was slow to load, with product specifications spread across pages that were hard to read on a phone.
STRATEGIC SOLUTION
Came in as a contract developer on the front end: rebuilt page templates in Next.js for speed, and built the engineering specs showcase for the Phoenix telescoping flagpole so the technical detail is legible on a phone.
WHAT WE BUILT IT WITH
MISSION RESULTS
Arrows of Wonder
A Homeschool Bookstore With Orders Tracked Online
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Arrows of Wonder sells printed homeschool unit studies by Kayt Carlson: one theme, four learning levels, so children aged 5 to 14 can learn together. The books are printed to order, so every sale has to reach the owner with the right title and level, and parents want to know where their book is without emailing to ask.
STRATEGIC SOLUTION
Parents browse the books, which are read straight from the print partner's catalog, add them to a cart and pay through Stripe Checkout. When Stripe confirms the payment the order is saved, the customer gets a confirmation email and the owner gets a new order email, so the book can go to print. As the order moves along she sets its status from her dashboard, processing, printing or shipped with a tracking number, and can email the customer at each step. A Track page lets a customer enter their order number and email and see that status in plain English. The same dashboard covers customers, coupons, media, email templates, the newsletter and the site's own content. Everything runs on Cloudflare Workers with a D1 database, and every email goes out through Resend.
WHAT WE BUILT IT WITH
MISSION RESULTS
Bad Empire
Watches, Merch and Stud Service Under One Brand
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Bad Empire works out of a booth in New York's Diamond District and sells very different things: one of a kind flooded watches priced by quote, made to order trucker caps at a fixed price, and French Bulldog stud service. Each one needs a different next step, and all of it had to feel like one loud, consistent brand.
STRATEGIC SOLUTION
We built a custom storefront in their street style. Merch pulls live from Shopify, so the caps show their price and go straight to Shopify checkout. Watches live in The Vault, filtered by collection and marked limited or sold out, and every piece leads to a call for quote. Custom watch commissions, the King Mauve stud booking and a contact form cover everything that is not an off the shelf sale, and the Diamond Blend coffee already has its place in the menu, marked coming soon.
WHAT WE BUILT IT WITH
MISSION RESULTS
KollectNoir
33 Handmade Pieces Turned Into 193 Pages That Sell
PROJECT PREVIEW
OPERATIONAL CHALLENGE
One artist, 33 handcrafted horror dioramas, and no way for collectors to find them. The work was selling on eBay but the searches that mattered, phrases like Tremors diorama or Halloween shelf display, went to shops with budgets and no craft. A catalog that small normally cannot compete for search at all.
STRATEGIC SOLUTION
We turned 33 pieces into 193 pages. Every film crossed with the formats collectors actually search for, plus a hub page for each franchise, so a small catalog covers a large amount of ground without a single thin or invented page. Then we built the store to be read by machines as well as people: a plain English brief at /llms.txt written for AI models, every major AI crawler named and allowed, and a structured dataset describing scales and figure lines so an assistant can answer which display fits my NECA figures with this shop. Underneath it all sits a fully static site on Cloudflare edge and a 3D town you can walk around.
WHAT WE BUILT IT WITH
MISSION RESULTS
"Outstanding from start to finish. They took the time to understand my vision and turned it into a beautifully designed, user-friendly site."
Marquee Moments
A Rental Site That Turns Browsers Into Quote Requests
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Marquee Moments rents 4 foot light up marquee letters for weddings, birthdays, proms and corporate events across New York's Capital Region. Nobody can see the letters in person before renting them, so the site has to help people picture the setup at their own event, then make asking for a quote the easy next step.
STRATEGIC SOLUTION
The site is built in their gold and charcoal, with event video behind the headline and photos of lit up setups all the way down. On the Build Your Moment page, customers type a phrase and the lit letters preview as they type. They pick lighting upgrades and extras like fog, cold sparks or a tent, then send the request in three short steps: the display, the event, and the venue details. A summary and estimated quote goes out by email. Packages and prices are posted, the rental process spells out the 50% deposit that holds a date and the delivery, setup and pickup that come with every rental, and local pages cover Albany, Saratoga Springs, Troy, Schenectady and the towns around them.
WHAT WE BUILT IT WITH
MISSION RESULTS
Empire State Bulldogs
A Frenchie Breeder Site Built Around Studs and Puppies
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Empire State Bulldogs breeds French Bulldogs in Albany, NY and offers stud service across New York State and beyond. Someone buying a puppy or booking a stud is about to spend real money with a stranger, so they want to see the dogs, know exactly what comes with a puppy, and reach a person quickly.
STRATEGIC SOLUTION
The homepage leads with the phone number and two clear paths: view the studs or see available puppies. The flagship stud, King Simba, has a full profile with booking, offered as shipped Breeder Box service or live cover, and the stud process is laid out in four steps. Available puppies are listed by coat and color with a button to ask about each one, a waitlist catches the next litter, and everything that comes with a puppy is spelled out, from vaccinations and a microchip to registration papers. Health guarantee, shipping and FAQ pages back it up.
WHAT WE BUILT IT WITH
MISSION RESULTS
Frenchies R Us NY
A Schenectady Frenchie Breeder With Deposits Online
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Frenchies R Us NY breeds French Bulldogs in Schenectady, NY for families across Albany, Troy, Saratoga Springs and the rest of the Capital Region, with delivery further afield. Buyers want to see the studs and the puppies, know what health and DNA testing stands behind them, and understand how to reserve one. The family also needed a way to take a holding deposit without waiting on a phone call.
STRATEGIC SOLUTION
The homepage opens on video of the dogs and works down through the studs, the current puppies, the DNA testing behind the exotic colors, a video gallery, and what comes with every puppy: a one year health agreement, a vet health certificate, shots and a microchip. Delivery is explained three ways, flight nanny in the cabin, ground transport, or pickup at their Capital Region home, and an areas served section covers the Capital Region towns plus Manhattan and the Hamptons. A separate Secure Your Pup page walks a buyer through it: confirm the puppy is still available, send the holding deposit through PayPal, then sign the digital agreement that arrives by email. Contact is a call, an email or an Instagram message, with a waitlist button for the next litter. The site is exported as plain static files, with local business data and a canonical URL on every page so Google knows it is one site in Schenectady.
WHAT WE BUILT IT WITH
MISSION RESULTS
Excuse My Frenchies
A Luxury Frenchie Breeder Site With Reservations Built In
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Excuse My Frenchies breeds fluffy French Bulldogs in the Boston area for buyers who expect a premium experience. Before they commit, those buyers want proof of health testing and genetics, and once they decide they need a clear way to reserve a puppy or a stud slot.
STRATEGIC SOLUTION
The site is built in black and gold with a luxury feel from the first screen. Health testing is shown test by test, each marked clear. Featured dogs like Ruby Rose, Shortie and Celine each get their own showcase and inquiry button, and available puppies sit in a gallery. Puppy and stud reservations each have their own card with Cash App payment, a scan to pay code, or a call or text for a quote. Flight nanny delivery, nutrition and care standards are all laid out before anyone reaches out.
WHAT WE BUILT IT WITH
MISSION RESULTS
Atlantic Ministries Trust
A Ministry Site With Campaigns, Scripture and Giving
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Atlantic Ministries Trust is a faith based nonprofit that runs several causes at once: meals for families and kids, pairing veterans with unwanted dogs, fighting child trafficking, a church build in Nigeria and a Do Good pledge. It also publishes scripture material and is releasing a book. All of that had to live on one site where a visitor can read, pray, give or pre-order without getting lost, and where every gift is tied to the campaign the donor chose.
STRATEGIC SOLUTION
The site groups everything under three headings: campaigns, scripture resources and giving. Each of the five campaigns gets its own page with its story, its goal and a give box, so a donor can pay by PayPal or card, or use Zelle, Venmo or Cash App, with the campaign name attached to the gift. The scripture hub holds a daily devotional, a 21 day Gospel of John reading plan with a verse, a reflection and a prayer for each day, a Foundations of Faith study guide, Prayers for the Nation and Psalms of Comfort. The ebook page takes pre-orders of The Descending Path through PayPal at any amount, with a suggested gift and the PDF included. About, Patriotism and Faith, and Discipleship Outreach pages tell the ministry's story, and the contact form opens the visitor's own email app addressed to the ministry. The whole site exports as static files with structured data and a sitemap, so it is cheap to host and easy to move.
WHAT WE BUILT IT WITH
MISSION RESULTS
AutoCreateX AI
A Showcase Interface For An AI Content Tool
PROJECT PREVIEW
OPERATIONAL CHALLENGE
AutoCreateX is a software product that writes content with AI. The team wanted a front end that showed the tool working, with the generated text appearing on screen as it was produced, rather than a static picture of the finished result.
STRATEGIC SOLUTION
We built a lightweight interface in Next.js and React. Generated text appears in a log on the page as the tool produces it, and the layout scrolls itself to keep the newest lines in view, so a prospect watching a demo sees the output arrive. The screens are kept plain so the product, not the dashboard, is what people look at.
WHAT WE BUILT IT WITH
MISSION RESULTS
Catcoin
A Profile Picture Builder, Not a Landing Page
PROJECT PREVIEW
OPERATIONAL CHALLENGE
A community that wanted to put its own mark on every avatar, without anyone needing to open an image editor or know how to use one.
STRATEGIC SOLUTION
Built a layered avatar builder in the browser. Ten trait categories, live preview, shuffle, clear, copy to clipboard, and save as PNG, with a radio player running alongside it. Everything renders client side, so there is no server to wait on and nothing to install.
WHAT WE BUILT IT WITH
MISSION RESULTS
Catch the Win
A Launch Site With Live Market Data
PROJECT PREVIEW
OPERATIONAL CHALLENGE
A World Cup themed launch that needed to look like a real campaign rather than a template, and had to show live price and trading data without sending people off to another site to find it.
STRATEGIC SOLUTION
Built a stadium-scale hero with the full mascot lineup, then wired DexScreener and DexTools in for the live chart and a swap station on the page itself. The roadmap, tokenomics and buy path all sit on one screen, so nobody has to go looking.
WHAT WE BUILT IT WITH
MISSION RESULTS
S-4
A Site Built As A Classified Terminal
PROJECT PREVIEW
OPERATIONAL CHALLENGE
A concept that only works if the whole page commits to it. Half a theme reads as a mistake, so the interface itself had to behave like the thing it is imitating.
STRATEGIC SOLUTION
The page boots like a terminal coming online, running through a clearance sequence before it hands over the site. Scrolling marquees carry the classification banner and live coordinates, and the palette never breaks character. The whole thing is 13KB of HTML.
WHAT WE BUILT IT WITH
MISSION RESULTS
NCI Nasdaq Crypto Index
A One Screen Dashboard For A Crypto Index
PROJECT PREVIEW
OPERATIONAL CHALLENGE
The index publishes a full set of figures every day. The client wanted them readable at a glance on one screen, on a phone as well as a desktop, instead of a long table.
STRATEGIC SOLUTION
We built a dashboard page in Next.js and Tailwind. A ticker runs across the top with the headline figures, and the day's numbers sit underneath in a layout that fits one screen on a desktop. On a phone the tables are rebuilt for a narrow screen so they can still be read without scrolling sideways.
WHAT WE BUILT IT WITH
MISSION RESULTS
Crypto Capital
Price Charts Rebuilt To Work On A Phone
PROJECT PREVIEW
OPERATIONAL CHALLENGE
Crypto Capital showed price charts that were heavy enough to stall a phone browser. They needed the same charts to draw and scroll cleanly on ordinary phones without losing the detail.
STRATEGIC SOLUTION
We rebuilt the charts as SVG drawn with D3 inside a React front end. The drawing was kept light so a phone browser could handle it. The charts show the same price data as before and read clearly on a small screen.
WHAT WE BUILT IT WITH
MISSION RESULTS
BNB BTC Card
A Single Page For Claiming A Token Card
PROJECT PREVIEW
OPERATIONAL CHALLENGE
BNB BTC Card is a token project whose holders could claim a card. The details were scattered through a chat group, and people needed one page that explained the project and let them claim without asking around.
STRATEGIC SOLUTION
We built a single page in Next.js and Tailwind. The claim button sits front and centre under the headline, a price chart for the token sits behind it, and the community links are where people expect to find them. Everything about the project fits on the one page, so the chat group can point to it instead of answering the same questions.