Spec sheet · W7-014
Websites for Locksmiths
Locksmith sites for people locked out with a phone in hand: your number big on the first screen, key and fob quotes by make and the ways you take pay.
- 1Your number big on the first screen
- 2Key and fob quotes by make
- 3Tap to pay chips
- Drawing
- Websites for Locksmiths
- Drawn by
- Jesse Chesnut · Iron Station, NC
- Price
- Websites from $795. Exact quote in your proposal.
- Closest real build
- Freedom Locksmith & Mobile Repair
The problem
Where most locksmith sites fall short
Search for a locksmith and you get call centers and lead sellers. If your site looks like one of them, or hides your number, people scroll right past the real local shop.
A locksmith gets the call when someone is stuck. They are outside, maybe at night, with a phone in one hand. The site has to work in that moment.
What it costs you
- 01Lead sellers and fake listings make a real locksmith look like everyone else
- 02People locked out want your number, not a long page
- 03Calls go to voicemail while your hands are in a door
On the phone
What people search, and what they do next
Almost every locksmith search happens on a phone, and most happen in a hurry.
They search: locksmith near me
They tap the first number they trust. A big call button wins that tap.
They search: locked out of car
They are standing next to the car. They need to call, not read.
They search: ford key replacement
They want to know if you do their car, and about what it will run them.
They search: key fob programming near me
They want a fob price before they pick up the phone.
They search: 24 hour locksmith
They need someone who really answers late. If you miss it, they call the next number.
They search: rekey locks new house
New homeowners plan ahead. They read a bit, then send a request.
What I build
What a locksmith site has to do
I build the first screen around your phone number, big enough to read on the smallest phone. Car key quotes start with a tap on the make. The people who show up and the ways you take money are right on the page.
- 01
Make the number big
The first screen is your name and your number. It has to read on a small, old phone without zooming in.
- 02
Quote keys by make
List the makes you do. Tap one and the quote form fills it in, so the customer only adds the year and model.
- 03
Show your fob prices
If you have a starting price, show it next to your own photos of the fobs you carry.
- 04
Show who shows up
Put your face and your name on the page. A lead seller cannot do that, and people want to know who is coming.
- 05
List the ways you take pay
Cash App and Venmo open the app on your name. Zelle and Apple Pay show the number to send to.
- 06
Name the towns you drive to
List each one, so the site matches what people type when they search.
- 07
Catch the calls you miss
A phone helper picks up when your hands are in a door, takes the message and emails it to you.
- 08
Real reviews only
Show the real ones word for word. Never stock stars or made up names.
Built for real jobs
The jobs your site should win
- Job 01
Locked out of a car or a house
- Job 02
Lost the only car key
- Job 03
Fob and flip key replacement
- Job 04
Rekeys and new locks
Real build · Wesley Chapel, FL
What I built for Freedom Locksmith
Freedom Locksmith & Mobile Repair is Paul, a Navy combat veteran, and his son Todd. They run a 24/7 mobile locksmith out of one truck around Wesley Chapel, FL.
- The first screen is a sign with the phone number on it. We checked it on phones 320, 360 and 390 wide, and it reads on all three.
- A key section with push to start fobs, flip keys and chip keys for 18 makes, from Ford to BMW and Mercedes.
- Tap a make and the quote form fills it in, then the quote goes to Paul by text.
- Paul's own photos of the fobs he carries, with his price, from $29.99.
- Pay chips for Cash, Cash App, Venmo, Zelle and Apple Pay, under the form and in the footer.
- A Meet Paul and Todd section, with a card for each of them.
- His one real Yelp review, word for word. No made up ones.
- An answering line for calls Paul misses on a job. It picks up, takes the message and emails it to him.
Price
What a locksmith site costs
One fixed price before any work starts. Exact quote in your proposal.
How it works
One person, start to finish
- 01
You tell me
How your locksmiths business runs, where the work comes from and what the current site gets wrong. By text, email or the form.
- 02
You see it free
For most sites I design the top of your homepage first, around your services and the towns you cover. You see the direction before you pay anything.
- 03
I build it
Love it? The first payment starts the full build. After launch you text the person who built it, no ticket queue.
Questions
Straight answers
What should be on the first screen?
Your name, what you do and your phone number, nice and big. Someone locked out should be able to call without scrolling.
Can people get a car key quote on the site?
Yes. They tap their make, add the year and model, and the request comes to you by text.
What if I miss a call while I am on a job?
The phone helper answers the calls you miss, takes the message and emails it to you right away. It starts at $79 a month.
How do I stand out from the lead sellers?
Show your real name, your face and the towns you drive to. A call center page cannot show any of that.
Can customers pay me from the site?
The site shows the ways you take money, like Cash App, Venmo, Zelle and Apple Pay. Cash App and Venmo open straight to your name.
I only have a few reviews. Is that a problem?
No. Show the real ones word for word. One true review beats a page of fake stars.
You are in North Carolina. Can you build for a locksmith in another state?
Yes. Freedom Locksmith is in Florida. It all happens by phone, text and screenshare, so where you are does not matter.
What does a locksmith site cost?
Sites start at $795. The phone helper is a monthly add on from $79. Exact quote in your proposal.
Keep going
More for your locksmith
Want a straight answer?
Send me your current site, or tell me about your locksmiths business. I send a free preview and one fixed price.
