W7 Merch
- Made to order
- Reserve before launch
- Wheel and Gold
My own shop. Every piece is made to order by Printful, with reserved picks before it opens.
Merch shop · from $395
Your logo. On everything.
Shirts, hats and more with your brand, sold on your site. Made and shipped when someone buys. No stock, no boxes.
Hometown Hat$34
Caution Wrap Tee$40
Graffiti Back Piece Tee$30
Chrome W7 Hoodie$42
W7 Crew Saturday Morning Blanket$49
W7 Crew Action Figures Framed Poster$57
Who it's for
For brands people love.
If customers already ask for a shirt, you have a merch shop waiting.
Local favorites
A restaurant, a shop or a crew with regulars who would wear your logo.
Teams and schools
Spirit wear and gear that families can order on their own.
Makers and creators
Your art or your catch phrase on things people use every day.
Not a fit: You want to buy stock in bulk and ship it yourself, or you need same day local pickup.
How it connects
Sold on your site. Made for you.
You share the link. The rest happens on its own.
- Your logoOn shirts, hats, mugs and more
- Product photosEvery item, shown the way it ships
- Stripe checkoutCard payments to your own account
Your shop
On your site or its own link
- PrintfulPrints each order when it is placed
- ShippingSent to your customer for you
- Seasonal dropsNew items when you want them
Price
Two ways to sell.
Add a shop to your W7 site, or get a store on its own link if you have no W7 site or want to keep yours.
Merch Shop
from$395
Launch price $395 for the first 5 shops, then $595
- A shop page on your W7 site
- 5 to 8 products with your logo
- Printful makes and ships each order
- Stripe checkout to your own account
- Photos of every product
- Not included
- Stock: nothing is printed until someone buys.
- What you’ll need
- A W7 website, new or one I built. You pay Printful's cost for each order, taken from the sale.
Standalone Store
from$1,495
No W7 site needed
- Your own branded store on its own link, like shop.yourbusiness.com
- Up to 10 products with your logo
- Stripe checkout to your own account
- Printful makes and ships each order
- Photos of every product
- Not included
- Changes to your current website.
- What you’ll need
- A care plan for hosting, from $25 a month. You pay Printful's cost for each order, taken from the sale.
Example: Starter website $795 + Merch Shop $395 launch = $1,190. Exact quote in your proposal.
Add-on or standalone, what is different
| Feature | Merch ShopAdd-on to a W7 site | Standalone StoreIts own link |
|---|---|---|
| Price | $595, launch $395 | From $1,495 |
| Needs a W7 website | Yes, new or one I built | — |
| Products included | 5 to 8 | Up to 10 |
| Its own linkLike shop.yourbusiness.com | — | ✓ |
| Hosting | With your W7 site | Needs a care plan, from $25/mo |
| Stripe checkout to your account | ✓ | ✓ |
| Printful makes and shipsYou pay Printful per order, from the sale | ✓ | ✓ |
| Photos of every product | ✓ | ✓ |
| Google Merchant ready feed | — | ✓ |
| A basic search page | — | ✓ |
| Shop upkeep | $15/mo, free with Full Care | $15/mo, free with Full Care |
Merch Shop
Add-on to a W7 site
- Price
- $595, launch $395
- Needs a W7 website
- Yes, new or one I built
- Products included
- 5 to 8
- Its own link
- —
- Hosting
- With your W7 site
- Stripe checkout to your account
- ✓
- Printful makes and ships
- ✓
- Photos of every product
- ✓
- Google Merchant ready feed
- —
- A basic search page
- —
- Shop upkeep
- $15/mo, free with Full Care
Standalone Store
Its own link
- Price
- From $1,495
- Needs a W7 website
- —
- Products included
- Up to 10
- Its own link
- ✓
- Hosting
- Needs a care plan, from $25/mo
- Stripe checkout to your account
- ✓
- Printful makes and ships
- ✓
- Photos of every product
- ✓
- Google Merchant ready feed
- ✓
- A basic search page
- ✓
- Shop upkeep
- $15/mo, free with Full Care
Extras for either one
- Design pack$249
Up to 3 new designs from your logo or photos. A hat version, a "since 1957" shirt, or a back print.
- Extra product$35
One more item, like a youth tee or a beanie, in up to 3 colors, with pictures.
- Seasonal drop$149
A new design for a season or event on up to 4 products. Opens and closes on the dates you pick.
- Shop upkeep$15/mo
Free with Full Care. Price changes, swapping an item, fixing a stuck order, and a monthly check that checkout works.
What you get
What you get.
A shop in your brand
Your colors and your logo, so it looks like part of your business.
Products picked for you
5 to 8 items on the Merch Shop, up to 10 on a Standalone Store.
Photos of every item
Each product shown the way it ships, no blank shirts.
Checkout to your bank
Stripe takes the card and pays your own account.
Made to order
Printful prints and ships each order. You never touch a box.
Add more later
New products or a seasonal drop, at flat prices.
Real work
Shops that are live.
My own shop, and a client who sells merch on their own site.
Frankies Slice Shop
- Drone delivery button
- Merch store
- Stripe checkout
Frankies sells merch on its own site. Products load live and paid orders go to print on their own.
Before you start
What you need. What’s not in it.
What you'll need
- Your logo. Want new designs? Add the design pack.
- A W7 site for the Merch Shop, or a care plan for a Standalone Store.
- A Stripe account in your name, for the payments.
Not included
- Stock. Nothing is printed until someone buys.
- Printful's cost for each order. It comes out of the sale.
- Local pickup or same day delivery.
Questions
Straight answers
Who makes and ships the merch?
Printful makes each item when someone orders and ships it for you. You never buy stock or pack a box.
Where does the money go?
Card payments go to your own Stripe account. Printful's cost for each order is taken from the sale.
Do I need a website from you?
The Merch Shop adds to a W7 site, new or one I built. No W7 site, or keeping yours? The Standalone Store is from $1,495 on its own link.
Can you make the designs?
Yes. Bring your logo, or add the design pack for $249 and I make up to 3 new designs from your logo or photos.
What does a shop cost to run?
Shop upkeep is $15 a month, free with Full Care. Exact quote in your proposal.
Sell your gear.
Tell me about your brand. I send one fixed price for your shop.